How Bad Do You Want It

Restless night last night, unable to settle my mind for rest as I’ve been focused for the last week on my publishing company. Logistics, systems and the like for implementing a strategy to set apart my company from its competitors. To fill a gap, a void left in the industry.

To me it’s obvious. As an author, I’m astounded with the absence of certain services and amazed at the costs of the services available. Great marketing strategies coupled with undeveloped services and lack-luster results. As an entrepreneur, I’m astounded by the opportunity.

It’s been the source of my attention and focus, developing, researching, and initiating a means to ethically exploit a tremendously underserved market. It’s become my latest obsession.

Today, Thursday, February 20, 2020, I am grateful that:

I took the leap and went to Rio. Had I not, I would never have known the opportunities that exist today within the publishing industry since I would have never written my book.

Ronnie is still here and surprisingly low maintenance. Her presence is soothing and while I’m typically insecure with my “hosting” abilities she is truly content with minimal effort exerted on my part. More of what I didn’t even know I needed.

The numbers have fallen into place for the first phase of FTP Publishing. More work is required for the second division, but the first is ready to go. Now I must go about securing an investor and implementing those things which are needed to get the company launched.

Herb confirmed what I’d suspected, with regards to the marketing of my services. He knew all too well the costs and when I mentioned one of my future services, he was definitely interested in retaining the company. He also offered referrals to other authors in similar situations. His words were along the lines of “I’m a writer. I do those other things since I have to but ultimately, I want to write and anything that takes me away from my writing is a distraction.” Most writers, like Herb and myself, probably feel the same way and that’s a void that FTP can affordably fill.

What’s your “healthy” obsession?

How often does it keep you awake at night?

How are you moving towards satiating your obsession?

Have you recognized a void in a marketplace?

Can you fill that void with a product or service affordably and better than anyone in that market?

Will you make that your latest obsession?

Be Great. Be Grateful!!!