SM Momentum
A couple of days ago I created a private group on one of my social media accounts, its purpose, to generate a forum for customers around my newest release. I personally invited two people but it’s started to grow with more members. I like that but that wasn’t my thoughts or purpose.
I wanted to forum as a means to have customers who’ve purchased my book to join and participate. I closed the group and didn’t release the link, except to the two invites. Now with more members, I’m curious if I should quash the group or not.
Apprehension, uncertainty, and reluctance all come from my ineptness in this arena. My ignorance of the benefits of marketing with social media channels puts me in this situation. I need to partner with someone more capable than myself.
Today, Tuesday, May 19, 2020, I am grateful that:
Some have begun to follow me on social media. I’m not sure what or how to engage them or how to implement their following tactically into my marketing strategy but I’m happy they are there nonetheless.
I’m keenly aware of some of my defects. I’m not good with social media. I’ve been reluctant to adapt and embrace that technology. I’m well aware of its impact and I’m becoming aware of its need within my marketing strategy. But I’m not as educated on the subject as I need to be and I’ll have to partner with someone that can fill that void. I’m sure a working knowledge of the technology is beneficial but to become a subject matter expert is not going to be the best investment of my time. Partnering with an SME will.
I don’t have to know all the answers. I don’t even need to know all the questions. I can partner with other experts, offer fair compensation for their expertise, and leverage their experience. I don’t have to wear every hat. I can and will do what’s needed to succeed and part of success is knowing that I can’t do everything. I can however, partner with individuals and companies that can lessen or alleviate my deficiencies.
What areas in life or business are you deficient? Education, fitness, time management, cooking, cleaning, etc.
Who can you partner with to improve those areas?
How can you compensate them fairly?
Can you form your first partnership today?
Be Great. Be Grateful!!!